Volume 35, Issue 1, 2026

DOI: 10.53555/03276716.2026.01

FLASH-BPH: A Framework For Scalable And Trustworthy Human-Centric Cyber-Physical Systems

N. Kalaiyarasi, Dr T V Gopal | (Pg. 1-17)

DOI: 10.53555/03276716.2026.02

An Analysis of Parasocial Relationships with Media Personae across Television and OTT Platforms among Tamil Audiences

Anand, N. K. , Revathy, V. R. | (Pg. 18-26)

DOI: 10.53555/03276716.2026.03

Development of a Behavior-Based Parking Demand Model Integrating Driver Psychology and Statistical Analysis: A Case Study of Shopping Malls in Chennai

N. Chenthil Kumari, Ganapathi Malarvizhi | (Pg. 27-32)

DOI: 10.69980/03276716.2026.04

Instagram Animal Welfare Communication Among Young Adults: A Community of Practice Approach

Sharmila H, Dr V R Revathy | (Pg. 33 -42)

DOI: 10.69980/03276716.2026.05

A Study on Impact of AI-Based Virtual Assistants on Customer Experience and Satisfaction in Banking: A Moderated Mediation Model Integrating UTAUT2 and SERVQUALA Study on Impact of AI-Based Virtual Assistants on Customer Experience and Satisfaction in Ban

Freddy Chris M , Dr. Murugappan S | (Pg. 43 - 54)

DOI: 10.69980/03276716.2026.06

A Study on Media Influence on Public Awareness and Behaviour Change of Water Conservation Practices in Chennai

B. Venugopal, Dr. S. Arulchelvan | (Pg. 55-66)

DOI: 10.69980/03276716.2026.07

Modelling and Optimizing Psychological Service Systems Using Retrial Queue Models with Setup Times and Unreliable Servers

N. Meenatchi, S. Pavai Madheswari, P. Sukania, P. Suganthi | (Pg. 67-86)

DOI: 10.69980/03276716.2026.08

A Repairable M/M/1 Retrial Queue with Setup Times and Negative Arrivals: Conceptual Applications to Neural Information Processing and Cognitive Systems

P. Sukania, S. Pavai Madheswari, N. Meenatchi, P. Suganthi | (Pg. 87-104)