Volume 29, Issue 2


DOI: 10.24205/03276716.2020.342

AESTHETIC MECHANISM OF GRAPHIC COMPOSITION: AN ANALYSIS BASED ON EVENT RELATED POTENTIAL TESTING


Abstract
This research promotes the application of cognitive psychology in the appreciation of folk-art works. The brain neuroscience has been increasingly integrated to various disciplines to solve practical problems. In this paper, the brain neuroscience is introduced to the aesthetics for an in-depth analysis on the aesthetic mechanism of graphic composition. First, the concept of neuro-aesthetics was described in the context of arts, aesthetics and the brain. Based on the theories of brain neuroscience, the author set up an aesthetic cognitive model and an aesthetic processing model for the aesthetics of graphic compositions. Next, the Art Nouveau decorative paintings were selected for graphic composition experiments on interest points and balance. The aesthetics of space composition were measured by event related potential (ERP) testing. The results show that the mechanism of inwards preference exists in graphic composition; there is a significant left-to-right brain difference in the graphic aesthetics; the brain’s neural activities related to the aesthetics of space composition can be improved through professional training. The research provides a new angle to the study of aesthetics of graphic composition.

Keywords
Brain neuroscience, Graphic composition, Aesthetic mechanism, event related potential (ERP) Testing.

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